branding
Your logo. It’s the cornerstone of your brand, the emblem on your chest, the sign on your building. It speaks volumes about who you are and what you stand for, and it’s often a customer’s first impression. Make it a good one!

Direct Federal Credit Union
Direct Federal Credit Union asked us to breathe new life into their brand with everything from a new logo and tagline to updated advertising and marketing materials. The result is a modern, cohesive image focused on conveying the exceptional rates and service that have set this institution apart since 1953.

Acacia Insurance
A new name, logo, and tagline were all part of our initial engagement with Acacia Insurance (formerly Ellis Insurance Agency). They asked for a brand with a natural feel that conveys a sense of strength, collaboration, and protection. If you’ve never heard of how the Acacia tree embodies all of those things, check out the story on their website. (Yes, we designed that too!)

Chestnut Dental
Balancing fun with sophistication, the Chestnut Dental logo was designed to appeal to both kids and adults, and to convey a sense of welcoming and comfort. Hand prints made with teeth add a new twist to a familiar graphic, and bold colors create a positive, vibrant atmosphere at this adult and pediatric dental group.

Medfield TV
Asked to modernize an outdated logo to convey a more sophisticated image for a local TV station, we built an entire brand around a single, simple graphic shape. We also captured the spirit of the station and the essence of the town with a new tagline, “Community Shows.”

Seitz Partners
Designed to convey the partnership and collaboration between this executive search firm and its clients, our logo for Seitz Partners houses an S and a P in the negative space of a chain link to create a uniquely personalized and powerful brand.

Blue Ox Food Box
From the logo and corporate materials to apparel and menu design, we developed the entire brand for this popular food truck business, giving it a sophisticated yet approachable personality that helped grow a loyal following no matter where it travelled.
